Ejemplos de escenarios en los que los salarios de las organizaciones sin fines de lucro están a la par de las organizaciones con fines de lucro son lugares como los hospitales, las organizaciones benéficas multinacionales y las universidades. Los CMD de los hospitales y presidentes de universidades pueden obtener un salario bruto neto que oscila entre medio millón y un millón de dólares. Sin embargo, el jefe de un centro de alfabetización local o una fundación que alivia el hambre ganará un salario significativamente más bajo, pero con una sensación de satisfacción derivada de ayudar a la humanidad.
En conclusión, una organización sin fines de lucro puede tener clientes, vender productos y servicios, requerir ingresos y promover sus actividades. Además, la organización debe tomarse en serio la satisfacción del cliente; tanto los donantes como los beneficiarios deberían estar satisfechos con las operaciones de la organización. El objetivo de establecer una organización sin fines de lucro es servir a los intereses públicos; más como cualquier otro negocio, su éxito o fracaso depende de una gestión adecuada de la organización.
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